Category Archives: Data Capture Services

Your Paper-based Data Collection Options Just Got Better

If your mission is to discover answers to objectives, improve performance, or find new ideas and create improvements, then you may need to conduct research and produce statistical analysis to support your mission. In order to do so, you may be faced with the challenge of data capturing from paper surveys and if you don’t […]

Creating a Data Schema

At long last, you’ve made it to the data collection stage of your survey project. It’s time to warm up the automated data collection equipment, make sure everything is programmed correctly and prepare for the results to come in. As with each stage of survey administration, there is some prep work needed to ensure accurate […]

Automated Data Collection: Which Approach is Best?

Long gone are the days when mail survey responses were collected manually and key entered into digital format. Today, the question isn’t whether you should automate, but rather which automated data collection approach you should be using. The most commonly used data capture technologies in the survey industry today are OMR (optical mark recognition) and […]

The Most Important Skillsets for In-House Survey Projects

If you are planning to effectively and efficiently handle a large-scale survey project in-house, knowing the questions you want to ask your target respondents is only the beginning. You also need to have access to a wide range of specialized skillsets. This is because practical considerations are certain to arise throughout the project that will […]

Good, Fast, Cheap – Pick Two

The other day I got into a heated discussion with a colleague about this quote. You can Google it and it will return 100’s of pages and images. It appears that there are even businesses that post signs, telling their customers they can only have two. In my humble opinion, any organization that communicates and/or […]

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