Category Archives: Survey Mailing Services

How to Manage Your Mail Survey Timeline When in a Rush: #3 Distributing and Collecting The Surveys

In distributing and collecting surveys, the logistics involved in mail survey planning include selecting appropriate transportation, warehousing, choosing the most effective transportation routes, discovering the most reliable delivery method, return mail handling, inventory tracking, and follow-up mailings. Poor logistical planning will gradually increase your timeline as well as cost. Moreover, this stage also involves filing […]

How to Manage Your Mail Survey Timeline When in a Rush: #2 Printing and Organizing the Survey Material

The volume, complexity, and length of your survey will affect the amount of time required to print and mail survey materials. In printing questionnaires that require optical mark recognition, data capture barcodes, or pre-slugging for precise scanning and tracking, even small errors can be significant, particularly in time. Purchasing supplies will also impact this stage. […]

Good, Fast, Cheap – Pick Two

Good, Fast, Cheap - Pick Two

“Good, Fast, Cheap – Pick Two,” I got into a heated discussion with a colleague about this quote. You can Google it and it will return 100’s of pages and images. It appears that there are even businesses that post signs, telling their customers they can only have two. In my humble opinion, any organization […]

How to Manage Your Mail Survey Timeline When in a Rush: Phase 1 – Design The Mail Survey Materials

How to Manage Your Mail Survey Timeline When in a Rush: #1 Design Mail Survey Materials

You know you want two things: a quality mail survey and the results in the earliest possible time. You need mail survey results with optimum data integrity. And, you need to get it and understand it before your target deadline, which is not so far away. So, how can you manage your mail survey timeline […]

Does Envelope Size Affect Response Rates?

Does Envelope Size Affect Response Rates?

Mail Surveys are widely used in research for data collection. However, unlike telephone or interview, researchers don’t have direct contact with participants. To increase response rates for mail surveys, different techniques have been proven to work, including pre-notification mailings, reminders, incentives, and multimodal strategies. But how about the appearance of the mailings? Studies on the […]

Why Mail Surveys Are Thriving in the Digital Age

Mail surveys are one of many quantitative research data collection methods that helps answer the “why” and “how” of human thoughts and behavior. It is an integral part of political & social science, social work, and education research. Believe it or not, mail surveys are still among the most effective survey methods in the research […]

Supply Chain Issues and Paper Shortages are Plaguing the Industry

Money may grow on trees, but it is beginning to seem as if paper does not. As society begins to creep back to pre-pandemic “normal”, demand for paper is back on the rise. Unfortunately, supply remains at an all-time low, therefore drastically increasing the costs. From retailers to publishers, from feminine products and diapers to polling […]

The Most Important Skillsets for In-House Survey Projects

The Most Important Skillsets for In-House Survey Projects

If you are planning to effectively and efficiently handle a large-scale survey project in-house, knowing the questions you want to ask your target respondents is only the beginning. You also need to have access to a wide range of specialized skillsets. This is because practical considerations are certain to arise throughout the project that will […]

When to Do a Multimodal Survey?

Multimodal or mixed-mode surveys are research surveys that use two or more forms of communication to reach respondents (e.g, telephone and email). In today’s increasingly complex, interconnected world, we now have ways of communicating that didn’t exist even a few years ago. The list of channels seems almost endless nowadays, including regular and express mail, […]

This Mail Survey Spec Sheet Is Everything

Mail surveys are among the most effective tools in the research industry, besting online, email and phone survey methods in both response rate and data integrity. As with all survey research, however, survey success begins with careful planning, including brainstorming your goals, creating questions, choosing participants, determining your budget, and perhaps most tedious, choosing materials […]

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