Category Archives: Incentive Fulfillment Services

Good, Fast, Cheap – Pick Two

Good, Fast, Cheap - Pick Two

“Good, Fast, Cheap – Pick Two,” I got into a heated discussion with a colleague about this quote. You can Google it and it will return 100’s of pages and images. It appears that there are even businesses that post signs, telling their customers they can only have two. In my humble opinion, any organization […]

The Most Important Skillsets for In-House Survey Projects

The Most Important Skillsets for In-House Survey Projects

If you are planning to effectively and efficiently handle a large-scale survey project in-house, knowing the questions you want to ask your target respondents is only the beginning. You also need to have access to a wide range of specialized skillsets. This is because practical considerations are certain to arise throughout the project that will […]

8 Common Survey Bias Errors and How to Avoid Them

8 Common Survey Bias Errors and How to Avoid Them

When done correctly, surveys are the golden key in social science research – helping us uncover the attitudes and behaviors of a target population like no other platform. As with all scientific research, however, they are susceptible to bias. Bias is a sneaky, subtle characteristic that can creep into any part of your research in […]

How to Choose a Survey Incentive

survey incentive

Providing survey incentives can significantly increase your response rate; however, it can also quickly drain your survey budget. So, don’t spend your resources aimlessly! Check out our list of the five elements to consider in choosing the most appropriate incentive for your survey and make sure you get the quality data your research needs.  Budget […]

3 Survey Incentives to Explode Your Response Rate

So, your compelling survey is ready. Your questions are set, the forms are designed, and your mailing list is finalized. Then suddenly, it hits you. What if you don’t get enough responses? Enter “Survey Incentives.” While mail surveys are proven to deliver the highest response rates in the industry[1]* (save for in-person surveys), the use […]

The Truth Behind Gift Card Incentive Offers

As a leading provider of survey mailing services, we see just about every kind of incentive offer out there. These days, it seems everyone is on the Gift Card bandwagon. And for good reason. They work! But all Gift Cards are not the same. In fact, you may be surprised to learn that most of […]

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