If you’re in survey research, you know that incentives and pre-notification letters can significantly increase survey response rates. But did you know that colors can also impact your survey...
When done correctly, surveys are the golden key in social science research – helping us uncover the attitudes and behaviors of a target population like no other platform. As...
Successful survey projects rely on a wide range of specialized skills and technologies. Because very few organizations have the capabilities to handle the entire survey administration in-house, it is...
Here’s the truth, answering surveys is not on the list of anyone’s favorite thing to do- and without a good survey design your survey form might just end up...
Many factors should be considered for a survey project to be a success, and as it turns out, only a couple of survey errors can lead to its downfall....
Have you ever thought about using “research” as a means of entry or acceptance to make a sales pitch for your company’s product or services? If so, you might...
Jargon is particular words or expressions of any profession, trade, science, or hobby that loses meaning when used with ordinary people outside that respective group. These terms are used...
When the topic of a survey is sensitive or extremely private, the participants’ identity can be an important issue. In such a situation, anonymity and confidentiality may significantly affect...
Mail Survey Reminder is known to be effective in increasing response rates for mail surveys. Many studies have shown that an important factor in survey success is the number...
Customer surveys are one of the best ways to learn about your organization’s products, services, strengths, and weaknesses. Unfortunately, doing a survey too often can lead to frustration and...