Tag Archives: Questionnaire Tips

How to Avoid Over-Surveying Customers

Customer surveys are one of the best ways to learn about your organization’s products, services, strengths, and weaknesses. Unfortunately, doing a survey too often can lead to frustration and annoyance from your customers. Consequently, there is an increased likelihood of a decline in survey response rate, value, and integrity of the data you gather. To […]

Five Ways to Avoid Survey Response Fatigue

We are now in an age where sending feedback requests or surveys has never been so easy. Technology has made online surveys popular and has streamlined telephone and mail surveys to be convenient as well. Target audiences are being flooded by survey requests that survey fatigue is inevitably happening. Survey fatigue occurs when people are […]

What is a Likert Scale and How to Create One

What is a Likert Scale

Are you interested in finding out what you can use to measure questions that are neither agreed nor disagreed? A Likert scale can help you measure attitudes and opinions with a greater degree of nuance than simple binary questions, which offer only two answer options. Please read our blog post to learn what is a […]

How to Pick the Right Respondents for Your Survey

In our blog on “Choosing the right sample size”, we provided a formula to ensure your target population is represented accurately. Knowing that number early is important for determining your mail quantity and bidding out your project to vendors. However, it is only half the equation in survey sampling. The other half is making sure […]

How to Write Great Survey Questions

When starting a survey project, most people look forward to the fun, creative part of writing the questions. However, it doesn’t take long to realize that writing great survey questions is not as easy as it looks. Questionnaire design is more science than art – requiring critical attention be paid to question and answer order, […]

Choosing the Right Sample Size

Choosing the right sample size is vital to accurate survey outcomes. With the right number of survey respondents, your target population will be represented with acceptable accuracy.  Although it may seem like a simple undertaking, you must put a lot of thought into determining your survey’s most effective sample size. In most cases, the larger […]

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