You know you want two things: a quality mail survey and the results in the earliest possible time. You need mail survey results with optimum data integrity. And, you need to get it and understand it before your target deadline, which is not so far away. So, how can you manage your mail survey timeline […]
Tag Archives: multi-modal data collection
Incentive Fulfillment Services, Survey Research Services
8 Common Survey Bias Errors and How to Avoid Them
22
Apr
Apr
When done correctly, surveys are the golden key in social science research – helping us uncover the attitudes and behaviors of a target population like no other platform. As with all scientific research, however, they are susceptible to bias. Bias is a sneaky, subtle characteristic that can creep into any part of your research in […]
11
Jan
Jan
Successful survey projects rely on a wide range of specialized skills and technologies. Because very few organizations have the capabilities to handle the entire survey administration in-house, it is typically necessary to outsource the work to multiple vendors. Depending on the complexity of your project, the number of vendors you may need to manage can […]
01
Jan
Jan
Here’s the truth, answering surveys is not on the list of anyone’s favorite thing to do- and without a good survey design your survey form might just end up in someone’s trash bin. The good news is, survey design is not rocket science, and it takes only a handful of simple steps and principles for […]
16
Oct
Oct
Envelope teasers are typically a short message printed on the outside envelope intended to appeal to readers, getting them to open the mail packet. Non‐response reduces the effective sample size and can introduce bias in mail survey research. Therefore, it is important to find ways to increase the response rate if you want to ensure […]
01
Oct
Oct
Many factors should be considered for a survey project to be a success, and as it turns out, only a couple of survey errors can lead to its downfall. To prevent this disastrous situation from happening to your research, we’ve listed the 6 Common Survey Errors to Avoid and some tips to manage them. Mistake […]
18
Jun
Jun
Are you feeling lost in the world of Research? Don’t be discouraged! Start by understanding our list of the most commonly used terms and their definition. Survey – is a research tool that includes one or more questions aimed at collecting data from a specific group of people using an oral or written method. Surveys […]
08
May
May
Have you ever thought about using “research” as a means of entry or acceptance to make a sales pitch for your company’s product or services? If so, you might not have heard of the term sugging yet. Sugging means “selling under the guise of research,” a term used in the research industry to describe the […]
07
May
May
Jargon is particular words or expressions of any profession, trade, science, or hobby that loses meaning when used with ordinary people outside that respective group. These terms are used to meet the specific needs of their corresponding field or discipline. When used in a survey, they most often become complicated, confusing, and intimidating language to […]
20
Jun
Jun
In questionnaire design text, it is both important that question-wording should express what is being measured, and that appropriate response options are provided. However, there are times the latter is overlooked, and a mismatch occurs between the question wording and response options. So, the big question is, how detrimental are these mismatches? Below, we discuss […]
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