One of the main reasons people don’t complete surveys is because they are too long and complicated. A long and complicated survey is like torture to potential respondents; it’s...
One of the most common questions in Mail Survey budgeting is the kind of postage to use. Depending on your survey you may be able to cut on cost...
While there are many tools available for data collection, surveying is one of the most commonly used. Surveying is essentially a research method used to gather data from a...
Are you interested in finding out what you can use to measure questions that are neither agreed nor disagreed? A Likert scale can help you measure attitudes and opinions...
To understand a problem, large or small scale, both high quality and relevant data are needed. If you’re a researcher, you’ll have to collect this data using Qualitative Research...
In our blog on “Choosing the right sample size”, we provided a formula to ensure your target population is represented accurately. Knowing that number early is important for determining...
Long gone are the days when mail survey responses were collected manually and key entered into digital format. Today, the question isn’t whether you should automate, but rather which...