Category Archives: Survey Mailing Services

3 Survey Incentives to Explode Your Response Rate

So, your compelling survey is ready. Your questions are set, the forms are designed, and your mailing list is finalized. Then suddenly, it hits you. What if you don’t get enough responses? Enter “Survey Incentives.” While mail surveys are proven to deliver the highest response rates in the industry[1]* (save for in-person surveys), the use […]

Why Mail Surveys Are Thriving in the Digital Age

Mail surveys are one of many quantitative research data collection methods that helps answer the “why” and “how” of human thoughts and behavior. It is an integral part of political & social science, social work, and education research. Believe it or not, mail surveys are still among the most effective survey methods in the research […]

The Truth Behind Gift Card Incentive Offers

As a leading provider of survey mailing services, we see just about every kind of incentive offer out there. These days, it seems everyone is on the Gift Card bandwagon. And for good reason. They work! But all Gift Cards are not the same. In fact, you may be surprised to learn that most of […]

The Most Important Skillsets for In-House Survey Projects

If you are planning to effectively and efficiently handle a large-scale survey project in-house, knowing the questions you want to ask your target respondents is only the beginning. You also need to have access to a wide range of specialized skillsets. This is because practical considerations are certain to arise throughout the project that will […]

Good, Fast, Cheap – Pick Two

The other day I got into a heated discussion with a colleague about this quote. You can Google it and it will return 100’s of pages and images. It appears that there are even businesses that post signs, telling their customers they can only have two. In my humble opinion, any organization that communicates and/or […]

Paper Surveys Are So Yesterday – NOT!

Around 2008 we witnessed research funding being all but eliminated. In response, organizations who still needed data to drive day to day decision making, turned to free online survey tools. In addition, postage costs continued to increase year over year to mail paper surveys. This further solidified organizations transitioning to an online platform. Now, let’s […]

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